✦ Who It Serves
One Platform Story. Multiple Buyer Outcomes.
FANDEMiQ creates value across rights holders, brands, media operators, agencies and technology platforms, with each route focused on the outcomes that matter most.
Buyer Outcomes
Focused on What Matters Most
Rights Holders
Turn fan attention into direct relationships and stronger sponsor value. FANDEMiQ helps turn participation into audience understanding, first-party growth and more valuable commercial products.
Brands & Sponsors
Move from passive visibility to opt-in participation and richer audience intelligence. Create stronger activation layers built on real behaviour and better audience understanding.
Media & Broadcast
Make audience response visible, measurable and commercially useful. FANDEMiQ adds a stronger response loop, helping reveal what resonated, where, with whom and in what form.
Agencies
Turn activations into audience and insight engines rather than one-off moments. Ensure those moments leave behind more than a recap deck by turning participation into insight and content value.
Technology Platforms
Add the missing return path to existing content and workflow infrastructure. Extend into audience intelligence, personalisation and more durable downstream value.
Specialist Partners
Package FANDEMiQ capabilities into your own services. Built to strengthen the broader market ecosystem rather than compete with every organisation inside it.
Infrastructure
Built for Scale
Enterprise-grade infrastructure that grows with your fan base
RicherSignals from real media participation
DeeperAudience understanding over time
StrongerSponsor and commercial value
WiderPartner-led market coverage
Why FANDEMiQ
A Better Operating Model
Dimension
The Old Model
The FANDEMiQ Model
Participation Method
✓ Natural rich-media
Hashtags & forms
Audience Ownership
✓ First-party intelligence
Borrowed platforms
Value Exchange
✓ Meaningful return to fans
One-way extraction
Intelligence
✓ Compounds over time
Campaign-by-campaign
Scale Model
✓ Partner-led ecosystem
Direct sales only
Give Fans Something Worth Sharing. Keep the Intelligence That Matters.
Better audience value on the way in. Stronger organisational value on the way back.